Press Release

Press Release: Upper Great Highway to Close March 14

From the San Francisco Recreation and Park Department:

SF’s Newest Oceanfront Park to Open April 12 – the Public Will Name It

A historic oceanfront park is coming to San Francisco’s western edge, giving residents and visitors a place to walk, bike, relax, and connect with the coast like never before. The San Francisco Recreation and Park Department announced today that the park – the largest pedestrianization project in California history – will officially open on April 12.

And in a rare opportunity, San Franciscans will help name this landmark park. 

At a press conference on the Great Highway today, city leaders offered a sneak peek at planned park amenities, including vista points, gathering spaces, and public art. The two-mile, 43-acre park will stretch from Lincoln Way to Sloat Boulevard.

Highlights of the first wave of park improvements include:

  • Murals celebrating surfing, sea life, and neighborhood history.
  • Lounge spaces with chairs, hammocks, and elevated seating for ocean views.
  • Intimate event seating for live music and artistic performances.
  • Sculptures and interactive public art installations.
  • A skate space, outdoor fitness equipment, and a Nature Exploration Area for children.
  • Bike parking, a bike pump track.

Most of these amenities will be in place for opening day, with additional installations planned in the coming weeks. The public will have opportunities to provide feedback and weigh in on future park improvements.  

“I’m excited to see San Francisco’s newest park quickly coming to fruition,” said Sen. Scott Wiener (D-San Francisco). “This project is the result of years of community planning, and the community will be deeply involved in finalizing it. The San Francisco Recreation and Park Department is the best in the world, and they have my full confidence to deliver San Francisco’s newest iconic park.”

“Last summer, I stood with Speaker Emerita Nancy Pelosi as we celebrated the first-ever 4th of July parade in this space along the coast. A diverse gathering of families, kids, seniors, local musicians, and artists showed Speaker Pelosi what this space could be. ‘This is a dream,’ she told the crowd, ‘and let’s hope it can come true.’ Today is the start of something visionary that will open the coast to all and become an icon of San Francisco,” said Supervisor Joel Engardio, who represents the Sunset District. 

In April 2020, Rec. and Park closed the Upper Great Highway to vehicles for recreation and social distancing during COVID-19. Since August 2021, it has operated as a hybrid space, open to traffic on weekdays and reserved for recreation on weekends and holidays. It quickly became one of the city’s most popular open spaces, drawing more than 8,000 visitors on an average weekend between July 2023 and June 2024. As San Francisco’s third most visited park after Golden Gate Park and Marina Green, its success led voters to approve its permanent transformation into a full-time park.

Six Weeks to the ShoreA Timeline

The transformation of the Great Highway into a full-time park will roll out in phases. Here’s what to expect:

  • Friday, March 14 –The Upper Great Highway between Lincoln Avenue and Sloat Boulevard, and the Great Highway Extension southbound lanes from Sloat to Skyline boulevards will be permanently closed. The San Francisco Municipal Transportation Agency (SFMTA) will begin work at the Lincoln and Great Highway and Sloat and Great Highway intersections by adjusting travel lanes and signal timing and creating safe bicycle and pedestrian routes to and around the park. 
  • March 17 through April 9 – The San Francisco Public Utilities Commission (SFPUC) will conduct its annual sand backpass operation in the cityside lanes, reinforcing the coastline against sea-level rise, erosion and storms. In the coastside lanes, Rec and Park will begin implementing key park elements such as seating and recreation areas, while Friends of Ocean Beach Park install temporary art. 
  • April 10-12—Rec and Park will add final touches and signage to improve park experience and navigation.
  • April 12 – The park officially opens with a ribbon cutting and community celebration, fully welcoming the public to San Francisco’s newest connection to the coast.

A Park for the People and Named by the People

San Franciscans have a once-in-a-generation chance to make history and leave their mark on the coast—by naming the city’s newest oceanfront park. The Great Park Naming Contest, launched today at sfrecpark.org/greatparknamingcontest, invites the community to dream up a name that reflects the spirit of this spectacular new space. Here’s how it will work:

  • Now through Sunday, March 16 at 5 p.m. – The public can submit name ideasonline
  • Tuesday, March 18 at 6 p.m. – A virtual community meeting will review nominations and gather feedback.
  • Thursday, March 20 – Wednesday, April 2 – The public will weigh in online to determine the final name.

A Community Vision Brought to Life

“This park belongs to the people of San Francisco,” said Rec and Park General Manager Phil Ginsburg. “It’s a place where the City meets the sea, where art and nature come together, and where San Franciscans will leave their mark – not just by enjoying the park, but by giving it its name. We can’t wait to celebrate this historic moment on April 12.”

“We’re thrilled that San Francisco’s new oceanfront park will be available for everyone to use in just six weeks. From initial amenities like seating and recreation areas to beautiful art and useful wayfinding, this is going to be a transformed space that will be used by generations to come by San Franciscans of all ages and backgrounds,” said Lucas Lux, president of Friends of Ocean Beach Park “We’re excited to announce more updates to the park in the coming weeks and to work together as a community to make this space even more special.” 

“The Coastal Commission and its staff are proud to support the City of San Francisco’s Great Highway coastal park project, which will enhance public recreation and visitor access to San Francisco’s popular Ocean Beach area, while also bolstering protection of sensitive dune habitats and creating opportunities for proactive adaptation to the impacts of climate change,” said California Coastal Commission Executive Director Dr. Kate Huckelbridge. “We look forward to continued collaboration and partnership with the City of San Francisco as they embark on the planning, research, and further development of a coastal park focused on enhancing coastal access for all.”

For more information and to submit a park name suggestion, visit sfrecpark.org/greatparknamingcontest

5 replies »

  1. Thank you for posting. My family is excited about the new park and we’ve all submitted our name suggestions (none of which are likely to win, but that’s OK)!

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  2. this is neither historic or new there is already a park its Ocean Beach and its run by the GGNRA this is just 4 lanes of black top promoted as a extra wide bike path pandering to the Bicycle coalition, its not popular with residents and is being pushed so hard to install structures because the representative of the Sunset is facing a recall effort in D-4 he will be gone and the residents of the Sunset will have to deal with the overflow of cars that would otherwise be using the roadway that is all.

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  3. The closure of the Great Highway might be the most controversial, divisive and acrimonious issue to ever visit the West Side. It’s tragic. There was no need for this neighborhood to suffer so much divisiveness and acrimony. The City could have made the signal and timing upgrades at the pilot phase, to show the community that the traffic could be successfully managed. Instead, we got an underhanded power play at the ballot box, throwing gasoline on the fire. The recall campaign may very well succeed because of the way this was handled.

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  4. So who is profiting from these “art installations”? How much are taxpayers forking out? These changes seem to be geared towards providing income for special interests.

    I am sure that the same people who backed the closure are not also financially profiting from these changes…..

    Right?

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